The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Establish marketing plan.
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Reference property appraisal report to identify property attributes. Completed |
Evidence:
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Reference property listing agreement to determine method of sale or lease. |
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Completed |
Evidence:
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Establish target market for potential buyer or tenant. |
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Completed |
Evidence:
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Develop marketing plan for property. |
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Completed |
Evidence:
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Explain agency marketing service options and costs to client and recommend marketing strategies. |
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Completed |
Evidence:
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Document marketing plan in consultation with client. |
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Completed |
Evidence:
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Obtain and document agreement to proceed with marketing plan for property. |
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Completed |
Evidence:
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Establish and access marketing resources.
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Access and examine marketing resources to reflect property marketing plan. Completed |
Evidence:
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Confirm marketing resources are appropriate for agreed marketing plan and selected media. |
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Completed |
Evidence:
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Modify marketing resources as required to meet marketing plan and budget. |
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Completed |
Evidence:
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Confirm marketing resources are consistent with agency, statutory and ethical requirements. |
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Completed |
Evidence:
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Implement marketing plan.
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Brief all persons with responsibilities under the marketing plan about roles and activities. Completed |
Evidence:
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Conduct marketing activities as set out in agreed marketing plan. |
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Completed |
Evidence:
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Monitor marketing activity responses and document data generated to build agency records. |
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Completed |
Evidence:
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Review marketing activities.
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Outline marketing activities and agreed performance indicators. Completed |
Evidence:
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Identify opportunities for changes or enhancements to marketing plan and negotiate with client to make adjustments as required. |
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Completed |
Evidence:
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Report on effectiveness of marketing activities against marketing plan and budget. |
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Completed |
Evidence:
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